{"id":198920,"date":"2025-10-17T06:01:00","date_gmt":"2025-10-17T05:01:00","guid":{"rendered":"https:\/\/datascientest.com\/en\/?p=198920"},"modified":"2025-10-14T20:01:35","modified_gmt":"2025-10-14T19:01:35","slug":"all-about-minimum-viable-product","status":"publish","type":"post","link":"https:\/\/datascientest.com\/en\/all-about-minimum-viable-product","title":{"rendered":"Minimum Viable Product (MVP): What is it?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"198920\" class=\"elementor elementor-198920\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ef75fdd e-flex e-con-boxed e-con\" data-id=\"ef75fdd\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4c585d4 elementor-widget elementor-widget-text-editor\" data-id=\"4c585d4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.15.0 - 02-08-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><b>The Minimum Viable Product is a method that involves creating a simplified yet functional version of a product to quickly test an idea in the market. Discover why it has become an essential strategy for startups!<\/b><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d0e54ae elementor-widget elementor-widget-text-editor\" data-id=\"d0e54ae\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Building a <\/span><b>digital product<\/b><span style=\"font-weight: 400;\"> often feels like a race against time. Too slow, and a competitor overtakes you. Too fast, and you risk failure with a weak concept. The result: <\/span><b>90% of startups fail<\/b><span style=\"font-weight: 400;\">, with 42% attributing this to launching a product that didn\u2019t meet\u2026 any real need.<\/span><\/p><p><span style=\"font-weight: 400;\">To prevent such a disaster, an approach gaining traction in <\/span><b>innovation labs, incubators, and even within scale-ups<\/b><span style=\"font-weight: 400;\"> is the Minimum Viable Product (or MVP, for those in the know). An MVP is not a mere stripped-down version. It\u2019s an intelligent version, crafted to learn rapidly, test an idea without gambling everything, and lay the groundwork for a solid product&#8230; or abandon it at the right moment.<\/span><\/p><p><span style=\"font-weight: 400;\">So, why has it become a go-to strategy for entrepreneurs? How do you use it effectively, and most importantly, how do you assess its success?<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-73a82e6 e-flex e-con-boxed e-con\" data-id=\"73a82e6\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a33b3c8 elementor-widget elementor-widget-heading\" data-id=\"a33b3c8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.15.0 - 02-08-2023 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-xl\">What is an MVP (and what is it not)?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b6c5b5 elementor-widget elementor-widget-text-editor\" data-id=\"7b6c5b5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">The <\/span><b>Minimum Viable Product<\/b><span style=\"font-weight: 400;\">, or produit minimum viable in French, is a concept popularized by Eric Ries in his book <\/span><b><i>The Lean Startup<\/i><\/b><span style=\"font-weight: 400;\">. The idea is not to wait for a &#8220;finished&#8221; product before launching. Instead, create a minimal yet functional version, just developed enough to test a value hypothesis on a target market. It\u2019s the smallest product capable of yielding genuine <\/span><b>feedback<\/b><span style=\"font-weight: 400;\">. It\u2019s not a static mockup or a prototype kept in-house but a real test with real users.<\/span><\/p><p><span style=\"font-weight: 400;\">However, be cautious of the confusion: a <\/span><b>prototype<\/b><span style=\"font-weight: 400;\"> is a mockup or a <\/span><span style=\"font-weight: 400;\">POC (proof of concept)<\/span><span style=\"font-weight: 400;\">, often inaccessible to the public. An <\/span><b>MVP<\/b><span style=\"font-weight: 400;\"> is already a usable product, albeit limited. <\/span><b>It must enable action, measurement, and decision-making<\/b><span style=\"font-weight: 400;\">. It only needs to be good enough for users to interact with it, allowing you to glean concrete insights. It\u2019s akin to a movie trailer that entices you to see more&#8230; or reveals it might be best to skip it.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9fbe4e8 elementor-widget elementor-widget-image\" data-id=\"9fbe4e8\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.15.0 - 02-08-2023 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1536\" height=\"1024\" src=\"https:\/\/datascientest.com\/en\/files\/2025\/08\/Minimum-Viable-Product-DataScientest-1.webp\" class=\"attachment-full size-full wp-image-198923\" alt=\"\" srcset=\"https:\/\/datascientest.com\/en\/files\/2025\/08\/Minimum-Viable-Product-DataScientest-1.webp 1536w, https:\/\/datascientest.com\/en\/files\/2025\/08\/Minimum-Viable-Product-DataScientest-1-300x200.webp 300w, https:\/\/datascientest.com\/en\/files\/2025\/08\/Minimum-Viable-Product-DataScientest-1-1024x683.webp 1024w, https:\/\/datascientest.com\/en\/files\/2025\/08\/Minimum-Viable-Product-DataScientest-1-768x512.webp 768w\" sizes=\"(max-width: 1536px) 100vw, 1536px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42e6ef4 elementor-align-center button-principale elementor-widget elementor-widget-button\" data-id=\"42e6ef4\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"https:\/\/datascientest.com\/en\/data-courses\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Exploring the Minimum Viable Product<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2d546f9 e-flex e-con-boxed e-con\" data-id=\"2d546f9\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f7ecf6f elementor-widget elementor-widget-heading\" data-id=\"f7ecf6f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-xl\">Why has the MVP become a strategic reflex?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e7ea467 elementor-widget elementor-widget-text-editor\" data-id=\"e7ea467\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Today, tech budgets are under scrutiny, and each month of delay can be catastrophic. That\u2019s why the <\/span><b>MVP<\/b><span style=\"font-weight: 400;\"> has become <\/span><b>a survival tool and an innovation driver<\/b><span style=\"font-weight: 400;\">. Statistics are clear: startups that undergo an MVP phase have a <\/span><b>20% higher chance<\/b><span style=\"font-weight: 400;\"> of surviving beyond 5 years.<\/span><\/p><p><span style=\"font-weight: 400;\">Why? Because they avoid blindly rushing towards failure. Because they test their idea on the ground before investing \u20ac150k in a product no one wants. Most importantly, an MVP allows a <\/span><b>significant reduction in costs<\/b><span style=\"font-weight: 400;\">. Initial development savings can reach <\/span><b>70%<\/b><span style=\"font-weight: 400;\">, according to various studies.<\/span><\/p><p><span style=\"font-weight: 400;\">It also minimizes the risk of product failure by quickly confronting the idea with reality. It\u2019s also a means to <\/span><b>gather tangible user feedback<\/b><span style=\"font-weight: 400;\">, far more effective than internal brainstorming sessions among founders. This approach also provides material for investors. Real traction, even modest, is preferable to an elaborate <\/span><b>business plan<\/b><span style=\"font-weight: 400;\">.<\/span><\/p><p><span style=\"font-weight: 400;\">Thus, 72% of startups now rely on <\/span><b>MVP logic<\/b><span style=\"font-weight: 400;\">. And it&#8217;s not just for small ventures; even <\/span><b>tech giants<\/b><span style=\"font-weight: 400;\"> use this strategy to launch <\/span><b>new features<\/b><span style=\"font-weight: 400;\">, test <\/span><b>service concepts<\/b><span style=\"font-weight: 400;\">, or validate a pivot.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5e6b5f3 e-flex e-con-boxed e-con\" data-id=\"5e6b5f3\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4276027 elementor-widget elementor-widget-heading\" data-id=\"4276027\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-xl\">The ingredients of a successful MVP<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d751e8 elementor-widget elementor-widget-text-editor\" data-id=\"5d751e8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">An MVP is <\/span><b>a structured test<\/b><span style=\"font-weight: 400;\">. For it to succeed, it must focus on essentials without oversimplifying. Successful <\/span><b>MVPs<\/b><span style=\"font-weight: 400;\"> often share four elements.<\/span><\/p><p><span style=\"font-weight: 400;\">First, a <\/span><b>clear user problem<\/b><span style=\"font-weight: 400;\">. No solution exists without a problem. The MVP must address a tangible issue experienced by a defined target audience. Absent a pain point, there will be no use.<\/span><\/p><p><span style=\"font-weight: 400;\">Next, a <\/span><b>unique and focused feature<\/b><span style=\"font-weight: 400;\">. It&#8217;s unnecessary to cover everything. You only need to demonstrate that you solve something. One button can be sufficient if its ensuing action adds value.<\/span><\/p><p><span style=\"font-weight: 400;\">The third point: a <\/span><b>format<\/b><span style=\"font-weight: 400;\"> that can be tested rapidly. One-page site, no-code application, video, chatbot, Google form\u2014the MVP doesn\u2019t need a complex <\/span><a href=\"https:\/\/datascientest.com\/en\/all-about-backend-go\"><span style=\"font-weight: 400;\">backend<\/span><\/a><span style=\"font-weight: 400;\">. It merely needs to be testable in real conditions.<\/span><\/p><p><span style=\"font-weight: 400;\">You also need <\/span><b>a way to measure the response<\/b><span style=\"font-weight: 400;\">. An MVP without metrics is like a GPS without signal. You need to know if your idea pleases, disappoints, or leaves users indifferent. So plan your <\/span><b>indicators to follow<\/b><span style=\"font-weight: 400;\"> from the start (we&#8217;ll revisit this in section 5). The product must be raw but effective, designed to <\/span><b>maximize learning in minimal time<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2985746 elementor-widget elementor-widget-image\" data-id=\"2985746\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1536\" height=\"1024\" src=\"https:\/\/datascientest.com\/en\/files\/2025\/08\/Minimum-Viable-Product-DataScientest-2.webp\" class=\"attachment-full size-full wp-image-198924\" alt=\"\" srcset=\"https:\/\/datascientest.com\/en\/files\/2025\/08\/Minimum-Viable-Product-DataScientest-2.webp 1536w, https:\/\/datascientest.com\/en\/files\/2025\/08\/Minimum-Viable-Product-DataScientest-2-300x200.webp 300w, https:\/\/datascientest.com\/en\/files\/2025\/08\/Minimum-Viable-Product-DataScientest-2-1024x683.webp 1024w, https:\/\/datascientest.com\/en\/files\/2025\/08\/Minimum-Viable-Product-DataScientest-2-768x512.webp 768w\" sizes=\"(max-width: 1536px) 100vw, 1536px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a608f3a elementor-align-center button-principale elementor-widget elementor-widget-button\" data-id=\"a608f3a\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"https:\/\/datascientest.com\/en\/data-courses\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Master the application of MVP in your project<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7d66952 e-flex e-con-boxed e-con\" data-id=\"7d66952\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fe8cd19 elementor-widget elementor-widget-heading\" data-id=\"fe8cd19\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-xl\">Concrete (and brilliant) examples of MVPs<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-94224e2 elementor-widget elementor-widget-text-editor\" data-id=\"94224e2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">There&#8217;s nothing like case studies to understand the power (and simplicity) of a well-crafted <\/span><b>MVP<\/b><span style=\"font-weight: 400;\">. As you&#8217;ll see, projects that became unicorns didn\u2019t start out with \u20ac1 million and a team of 30 developers.<\/span><\/p><p><span style=\"font-weight: 400;\">Take <\/span><b>AirBnB<\/b><span style=\"font-weight: 400;\"> for instance. Initially? Two inflatable mattresses in a San Francisco living room, a hastily built website, and a few photos. The aim: test if people would be willing to pay to sleep at someone\u2019s house. Spoiler: yes. Today, the company is valued at over \u20ac90 billion.<\/span><\/p><p><span style=\"font-weight: 400;\">The same strategy was adopted by <\/span><b>Dropbox<\/b><span style=\"font-weight: 400;\">. Before writing any code, the team released a simple demo video demonstrating how the future service would function. Within days, the waitlist exploded\u2014a clear validation of the need, achieved without a single line of real code.<\/span><\/p><p><span style=\"font-weight: 400;\">Similarly, the founder of <\/span><b>Zappos<\/b><span style=\"font-weight: 400;\"> wanted to verify the idea that people would buy shoes online. He casually snapped photos of shoes in local stores and launched a basic website. For each order, he would purchase the pair from the store and ship it out. Not a scalable model, but enough to validate interest.<\/span><\/p><p><span style=\"font-weight: 400;\">What do they share in common? A <\/span><b>clear idea<\/b><span style=\"font-weight: 400;\"> not yet industrialized, a <\/span><b>minimalist yet credible test<\/b><span style=\"font-weight: 400;\">, and a genuine <\/span><b>feedback channel<\/b><span style=\"font-weight: 400;\"> (customers, users, metrics).<\/span><\/p><p><span style=\"font-weight: 400;\">The takeaway is that the initial goal isn\u2019t massive sales but to prove people are interested in what you offer. If they are, you\u2019ll have time to invest. If not, you&#8217;ll have avoided a financial disaster.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5f03260 e-flex e-con-boxed e-con\" data-id=\"5f03260\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ffb5e8d elementor-widget elementor-widget-heading\" data-id=\"ffb5e8d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-xl\">The KPIs to follow<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a5750c0 elementor-widget elementor-widget-text-editor\" data-id=\"a5750c0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">An <\/span><b>MVP<\/b><span style=\"font-weight: 400;\"> is meaningful only if accompanied by measurement. You\u2019re seeking to learn, and learning requires reliable data. Key metrics according to experts include <\/span><b>DAU (Daily Active Users)<\/b><span style=\"font-weight: 400;\">, <\/span><b>weekly growth<\/b><span style=\"font-weight: 400;\">, <\/span><b>30-day retention rates<\/b><span style=\"font-weight: 400;\">, and <\/span><b>conversion rates<\/b><span style=\"font-weight: 400;\">. Customer acquisition costs must be lower than their lifetime value. Monitor the <\/span><b>satisfaction and recommendation rates<\/b><span style=\"font-weight: 400;\"> too. To ensure the experience isn\u2019t distorted, observe loading times and technical stability.<\/span><\/p><p><span style=\"font-weight: 400;\">Additionally, even symbolic, the initial revenue generated is an excellent signal. The primary aim is to <\/span><b>validate a hypothesis<\/b><span style=\"font-weight: 400;\">, not merely accumulate clicks. The numbers should answer this question: \u201cDoes what I\u2019m offering hold enough perceived value for someone to use, like, or pay for it?\u201d If the results are weak? It\u2019s still a victory, as you avoid pursuing a failing direction.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-426f742 elementor-widget elementor-widget-image\" data-id=\"426f742\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1536\" height=\"1024\" src=\"https:\/\/datascientest.com\/en\/files\/2025\/08\/Minimum-Viable-Product-DataScientest-3.webp\" class=\"attachment-full size-full wp-image-198925\" alt=\"\" srcset=\"https:\/\/datascientest.com\/en\/files\/2025\/08\/Minimum-Viable-Product-DataScientest-3.webp 1536w, https:\/\/datascientest.com\/en\/files\/2025\/08\/Minimum-Viable-Product-DataScientest-3-300x200.webp 300w, https:\/\/datascientest.com\/en\/files\/2025\/08\/Minimum-Viable-Product-DataScientest-3-1024x683.webp 1024w, https:\/\/datascientest.com\/en\/files\/2025\/08\/Minimum-Viable-Product-DataScientest-3-768x512.webp 768w\" sizes=\"(max-width: 1536px) 100vw, 1536px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a5daf02 elementor-align-center button-principale elementor-widget elementor-widget-button\" data-id=\"a5daf02\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"https:\/\/datascientest.com\/en\/data-courses\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Become an expert in using MVPs<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-729f636 e-flex e-con-boxed e-con\" data-id=\"729f636\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7824c4d elementor-widget elementor-widget-heading\" data-id=\"7824c4d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-xl\">Building your MVP<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-95e41b3 elementor-widget elementor-widget-text-editor\" data-id=\"95e41b3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">A successful MVP requires a thorough approach divided into <\/span><b>5 main steps<\/b><span style=\"font-weight: 400;\">. Quick to launch but solid in logic.<\/span><\/p><p><span style=\"font-weight: 400;\">First, <\/span><b>identify a key hypothesis to validate<\/b><span style=\"font-weight: 400;\">. For instance: \u201cFreelancers are willing to pay for automatic invoice management\u201d or \u201cParents of teens are seeking an app to limit TikTok use.\u201d This hypothesis guides everything else.<\/span><\/p><p><span style=\"font-weight: 400;\">Next, <\/span><b>determine the minimum functionality to test it<\/b><span style=\"font-weight: 400;\">. No need for complexity. What is the crucial action that would validate this hypothesis? A sign-up, a click, a purchase? Focus on that.<\/span><\/p><p><span style=\"font-weight: 400;\">The third step is to <\/span><b>select a quickly developed format<\/b><span style=\"font-weight: 400;\">. Landing page, video, form, no-code app, chatbot\u2014regardless of the format, it should allow real interaction. Ensuring it\u2019s \u201cclean\u201d enough not to deter users is essential.<\/span><\/p><p><span style=\"font-weight: 400;\">Then, <\/span><b>plan the success metrics<\/b><span style=\"font-weight: 400;\"> (before launching). The <\/span><a href=\"https:\/\/datascientest.com\/en\/kpis-key-performance-indicators\"><span style=\"font-weight: 400;\">KPIs<\/span><\/a><span style=\"font-weight: 400;\"> mentioned in section 5 should be established from the outset. Otherwise, you\u2019re navigating vague impressions.<\/span><\/p><p><span style=\"font-weight: 400;\">Finally, it\u2019s time to <\/span><b>launch, measure, learn, adjust<\/b><span style=\"font-weight: 400;\">. Post-launch, the MVP shouldn\u2019t remain static. It serves to educate. Each feedback, each data point, each drop-off provides a clue for intelligent iteration.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6e2213f e-flex e-con-boxed e-con\" data-id=\"6e2213f\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-82b673d elementor-widget elementor-widget-heading\" data-id=\"82b673d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-xl\">The right tools to create a quick (and cheap) MVP<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f9a65c2 elementor-widget elementor-widget-text-editor\" data-id=\"f9a65c2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Good news! Creating an MVP has never been easier. Thanks to <strong>no-code tools<\/strong>, design-first approaches, and analytics platforms, you can <\/span><b>test an idea without knowing how to code, without a dev team\u2026<\/b><span style=\"font-weight: 400;\"> and without breaking the bank. <a href=\"https:\/\/datascientest.com\/en\/low-code-no-code-in-the-corporate-spotlight\">The No-Code \/ Low-Code<\/a> approach is perfect for constructing a functional MVP in just a few days, without writing a single line of code.<\/span><\/p><p><span style=\"font-weight: 400;\">Mentioning tools like Bubble, with its comprehensive visual web app capabilities, or <\/span><b>Glide<\/b><span style=\"font-weight: 400;\">, which transforms a Google Sheet into a mobile app, is essential. Among the go-tos, there\u2019s also <\/span><b>Softr<\/b><span style=\"font-weight: 400;\"> for building web platforms swiftly with <strong>Airtable<\/strong>, and <\/span><b>Adalo<\/b><span style=\"font-weight: 400;\"> for mobile MVPs using drag &amp; drop. There are also tools for designing, mocking up, and testing experiences before any coding occurs. For UI\/UX design, there\u2019s <\/span><b>Figma<\/b><span style=\"font-weight: 400;\">, <\/span><b>Maze<\/b><span style=\"font-weight: 400;\"> for rapid remote user tests, and <\/span><b>Typeform \/ Tally<\/b><span style=\"font-weight: 400;\"> for forms aimed at validating needs.<\/span><\/p><p><span style=\"font-weight: 400;\">Moreover, analytical tools are crucial for understanding user interaction with your MVP. Utilize <\/span><b>Hotjar<\/b><span style=\"font-weight: 400;\"> for heatmaps, <\/span><b>Mixpanel<\/b><span style=\"font-weight: 400;\"> for behavioral analysis, or <a href=\"https:\/\/datascientest.com\/en\/what-is-google-analytics-complete-guide-to-the-tool\">Google Analytics<\/a> \/ <\/span><b>GA4<\/b><span style=\"font-weight: 400;\"> for traffic, conversions, and sources. With the right combination of tools, you can launch a viable MVP in 1 to 2 weeks, at a minimal cost\u2026 and substantial learning.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-765d8e1 elementor-widget elementor-widget-image\" data-id=\"765d8e1\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1536\" height=\"1024\" src=\"https:\/\/datascientest.com\/en\/files\/2025\/08\/Minimum-Viable-Product-DataScientest-4.webp\" class=\"attachment-full size-full wp-image-198926\" alt=\"\" srcset=\"https:\/\/datascientest.com\/en\/files\/2025\/08\/Minimum-Viable-Product-DataScientest-4.webp 1536w, https:\/\/datascientest.com\/en\/files\/2025\/08\/Minimum-Viable-Product-DataScientest-4-300x200.webp 300w, https:\/\/datascientest.com\/en\/files\/2025\/08\/Minimum-Viable-Product-DataScientest-4-1024x683.webp 1024w, https:\/\/datascientest.com\/en\/files\/2025\/08\/Minimum-Viable-Product-DataScientest-4-768x512.webp 768w\" sizes=\"(max-width: 1536px) 100vw, 1536px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8fcec60 elementor-align-center button-principale elementor-widget elementor-widget-button\" data-id=\"8fcec60\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"https:\/\/datascientest.com\/en\/data-courses\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Get trained in No-Code tools<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f2dc429 e-flex e-con-boxed e-con\" data-id=\"f2dc429\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a33d0cc elementor-widget elementor-widget-heading\" data-id=\"a33d0cc\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-xl\">And then? The 3 scenarios after the MVP<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d341930 elementor-widget elementor-widget-text-editor\" data-id=\"d341930\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Rather than an endpoint, the MVP serves as a compass for deciding future steps. Typically, options are limited to three paths: <\/span><b>If it works, you scale<\/b><span style=\"font-weight: 400;\">. The hypothesis is validated, users are engaged, some are paying? That\u2019s a green light for developing a more complete, robust, scalable V1. <\/span><b>If it stumbles, you pivot.<\/b><span style=\"font-weight: 400;\"> The initial idea isn\u2019t taking off, but feedback suggests an alternative path? Great.<\/span><\/p><p><span style=\"font-weight: 400;\">You\u2019ve uncovered a new need. You could adjust your positioning, your target audience, or your offering. <\/span><b>If it flops, you stop<\/b><span style=\"font-weight: 400;\">. No interest, no clicks, no desire. The signal is clear: it\u2019s wiser to cut losses now than persist fruitlessly. And that\u2019s perfectly fine. A quick, measured, and accepted failure is a valuable failure. As Reid Hoffman (LinkedIn co-founder) advises: \u201c<\/span><i><span style=\"font-weight: 400;\">If you&#8217;re not embarrassed by the first version of your product, you\u2019ve launched too late<\/span><\/i><span style=\"font-weight: 400;\">\u201d.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c3d6617 e-flex e-con-boxed e-con\" data-id=\"c3d6617\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a78a9b9 elementor-widget elementor-widget-heading\" data-id=\"a78a9b9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-xl\">Minimum Viable Product<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0ecda0d elementor-widget elementor-widget-text-editor\" data-id=\"0ecda0d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Launching a product is not about racing to perfection. It\u2019s about seeking <\/span><b>alignment between an idea and a real need<\/b><span style=\"font-weight: 400;\">. The <\/span><b>MVP<\/b><span style=\"font-weight: 400;\"> allows you to ask the right questions\u2026 before depleting your budget.<\/span><\/p><p><span style=\"font-weight: 400;\">When tested strategically, measured comprehensively, and iterated methodically, it can turn a mere <\/span><b>concept into a solid startup<\/b><span style=\"font-weight: 400;\"> or spare you months of needless work. So before <\/span><b>coding<\/b><span style=\"font-weight: 400;\"> a platform, crafting an app, or getting lost in features\u2026 <\/span><b>test your idea<\/b><span style=\"font-weight: 400;\">. As soon as possible. As simply as possible. That\u2019s the essence of <\/span><b>innovation<\/b><span style=\"font-weight: 400;\">.<\/span><\/p><p><span style=\"font-weight: 400;\">If you wish to <\/span><b>master MVP creation methods<\/b><span style=\"font-weight: 400;\">, explore no-code tools, or grasp how to test and evolve digital products through data and <\/span><a href=\"https:\/\/datascientest.com\/en\/artificial-intelligence-definition\"><span style=\"font-weight: 400;\">AI<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><b>DataScientest<\/b><span style=\"font-weight: 400;\"> is here to assist you. We offer training in artificial intelligence, development, or <\/span><a href=\"https:\/\/datascientest.com\/en\/data-product-manager-course\"><span style=\"font-weight: 400;\">product management<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p><p><span style=\"font-weight: 400;\">They provide all the tools needed to <\/span><b>design practical products, validate your ideas with data, build prototypes<\/b><span style=\"font-weight: 400;\"> in real-world conditions, and transform these into robust, scalable solutions. With a focus on practice-oriented pedagogy, you\u2019ll learn to <\/span><b>design MVPs<\/b><span style=\"font-weight: 400;\">, iterate effectively, and acquire a recognized certification.<\/span><\/p><p><a href=\"https:\/\/datascientest.com\/en\/data-courses\"><span style=\"font-weight: 400;\">Our courses<\/span><\/a><span style=\"font-weight: 400;\"> are available <\/span><b>in bootcamp, alternation, or continuing education<\/b><span style=\"font-weight: 400;\">, with potential funding through CPF or France Travail. Discover <\/span><b>DataScientest<\/b><span style=\"font-weight: 400;\"> and bring your ideas to life, one step at a time.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bde1e42 elementor-widget elementor-widget-image\" data-id=\"bde1e42\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1536\" height=\"1024\" src=\"https:\/\/datascientest.com\/en\/files\/2025\/08\/Minimum-Viable-Product-DataScientest-5.webp\" class=\"attachment-full size-full wp-image-198927\" alt=\"\" srcset=\"https:\/\/datascientest.com\/en\/files\/2025\/08\/Minimum-Viable-Product-DataScientest-5.webp 1536w, https:\/\/datascientest.com\/en\/files\/2025\/08\/Minimum-Viable-Product-DataScientest-5-300x200.webp 300w, https:\/\/datascientest.com\/en\/files\/2025\/08\/Minimum-Viable-Product-DataScientest-5-1024x683.webp 1024w, https:\/\/datascientest.com\/en\/files\/2025\/08\/Minimum-Viable-Product-DataScientest-5-768x512.webp 768w\" sizes=\"(max-width: 1536px) 100vw, 1536px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0f97537 elementor-align-center button-principale elementor-widget elementor-widget-button\" data-id=\"0f97537\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"https:\/\/datascientest.com\/en\/data-courses\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Discover our training courses<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-58b61bd elementor-widget elementor-widget-text-editor\" data-id=\"58b61bd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">You now know all about MVPs. For further insights on this topic, explore <\/span><a href=\"https:\/\/datascientest.com\/figma-tout-savoir\"><span style=\"font-weight: 400;\">our full article on Figma<\/span><\/a><span style=\"font-weight: 400;\">, and our article on Bubble!<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0b1c0c8 e-flex e-con-boxed e-con\" data-id=\"0b1c0c8\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ee3c110 elementor-widget elementor-widget-html\" data-id=\"ee3c110\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<script type=\"application\/ld+json\">\r\n{\r\n  \"@context\": \"https:\/\/schema.org\",\r\n  \"@type\": \"FAQPage\",\r\n  \"mainEntity\": [\r\n    {\r\n      \"@type\": \"Question\",\r\n      \"name\": \"What is an MVP (and what is it not)?\",\r\n      \"acceptedAnswer\": {\r\n        \"@type\": \"Answer\",\r\n        \"text\": \"The Minimum Viable Product is a minimal yet functional version, just developed enough to test a value hypothesis on a target market.\"\r\n      }\r\n    },\r\n    {\r\n      \"@type\": \"Question\",\r\n      \"name\": \"Why has the MVP become a strategic reflex?\",\r\n      \"acceptedAnswer\": {\r\n        \"@type\": \"Answer\",\r\n        \"text\": \"Startups that undergo an MVP phase have a 20% higher chance of surviving beyond 5 years.\"\r\n      }\r\n    },\r\n    {\r\n      \"@type\": \"Question\",\r\n      \"name\": \"The ingredients of a successful MVP\",\r\n      \"acceptedAnswer\": {\r\n        \"@type\": \"Answer\",\r\n        \"text\": \"An MVP must address a tangible issue, include a unique feature, be testable in real conditions, and provide measurable insights.\"\r\n      }\r\n    },\r\n    {\r\n      \"@type\": \"Question\",\r\n      \"name\": \"Concrete (and brilliant) examples of MVPs\",\r\n      \"acceptedAnswer\": {\r\n        \"@type\": \"Answer\",\r\n        \"text\": \"Projects like AirBnB, Dropbox, and Zappos started with minimalist yet credible tests and real feedback from users.\"\r\n      }\r\n    },\r\n    {\r\n      \"@type\": \"Question\",\r\n      \"name\": \"The KPIs to follow to avoid launching into the void\",\r\n      \"acceptedAnswer\": {\r\n        \"@type\": \"Answer\",\r\n        \"text\": \"Key metrics include DAU, growth, retention, conversion rates, acquisition cost, and satisfaction scores.\"\r\n      }\r\n    },\r\n    {\r\n      \"@type\": \"Question\",\r\n      \"name\": \"Building your MVP: the method that works\",\r\n      \"acceptedAnswer\": {\r\n        \"@type\": \"Answer\",\r\n        \"text\": \"A successful MVP follows five steps: define a hypothesis, identify the minimal function, choose a simple format, set KPIs, then launch and iterate.\"\r\n      }\r\n    },\r\n    {\r\n      \"@type\": \"Question\",\r\n      \"name\": \"The right tools to create a quick (and cheap) MVP\",\r\n      \"acceptedAnswer\": {\r\n        \"@type\": \"Answer\",\r\n        \"text\": \"No-code tools like Bubble, Glide, Softr, Adalo, Figma, and Mixpanel help launch MVPs quickly and affordably.\"\r\n      }\r\n    },\r\n    {\r\n      \"@type\": \"Question\",\r\n      \"name\": \"And then? The 3 scenarios after the MVP\",\r\n      \"acceptedAnswer\": {\r\n        \"@type\": \"Answer\",\r\n        \"text\": \"After the MVP, you either scale, pivot, or stop based on user feedback and data.\"\r\n      }\r\n    }\r\n  ]\r\n}\r\n<\/script>\r\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>The Minimum Viable Product is a method that involves creating a simplified yet functional version of a product to quickly test an idea in the market. Discover why it has become an essential strategy for startups! Building a digital product often feels like a race against time. Too slow, and a competitor overtakes you. 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