{"id":36027,"date":"2021-01-19T11:42:43","date_gmt":"2021-01-19T10:42:43","guid":{"rendered":"https:\/\/multi.datascientest.com\/?p=36027"},"modified":"2023-10-30T18:27:52","modified_gmt":"2023-10-30T17:27:52","slug":"what-is-technology-watch","status":"publish","type":"post","link":"https:\/\/datascientest.com\/en\/what-is-technology-watch","title":{"rendered":"Technology watch : Definition, challenges, main actors"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"36027\" class=\"elementor elementor-36027\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-759fe6f e-flex e-con-boxed e-con\" data-id=\"759fe6f\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-96334df elementor-widget elementor-widget-text-editor\" data-id=\"96334df\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.15.0 - 02-08-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><b>If there is one thing that many sectors of activity share, it is the speed of evolution of the professions. It is becoming essential to keep up with innovations and advances capable of having an impact on the future of the business. This is what we call a \u201ctechnology watch\u201d. In this article, we come back to the definition as well as the different objectives of this technological watch.<\/b><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2f5cc75 e-flex e-con-boxed e-con\" data-id=\"2f5cc75\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-41fce08 elementor-widget elementor-widget-heading\" data-id=\"41fce08\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.15.0 - 02-08-2023 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h3 class=\"elementor-heading-title elementor-size-default\">How to define technology watch ?<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-722dbae elementor-widget elementor-widget-text-editor\" data-id=\"722dbae\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p style=\"padding-left: 60px;\"><em>\u201cTechnology watchconsists of all the techniques aimed at systematically organizing the collection, analysis and dissemination of technical information useful for the safeguarding and growth of companies.\u201d<\/em><br \/><span style=\"text-decoration: underline;\"><strong>Steven C Wheelwright, former professor at Harvard University<\/strong><\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-12df6d3 elementor-widget elementor-widget-text-editor\" data-id=\"12df6d3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\">The <\/span><b style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\">technological watch<\/b><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\"> must warn and alert any person in charge of a change, a novelty or an innovation, whether technical or scientific. As soon as it can <\/span><b style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\">modify the landscape or make loss\/gain an economic advantage<\/b><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\">, the technological watch becomes critical and must intervene as soon as possible.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Technological watch is divided into 3 stages:<\/span><\/p><ol><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Data sampling<\/b><span style=\"font-weight: 400;\">: awareness, detection &amp; access to sources\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Transmission &amp; storage<\/b><span style=\"font-weight: 400;\">: internal management<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Synthesis<\/b><span style=\"font-weight: 400;\"> of the collected information\u00a0<\/span><\/li><\/ol><p><span style=\"font-weight: 400;\">Two choices are available to a company wishing to set up a<\/span><b> technology watch policy<\/b><span style=\"font-weight: 400;\">. Either the company chooses a<\/span><b> passive collection<\/b><span style=\"font-weight: 400;\"> when the watch is perhaps less critical or an <\/span><b>active research<\/b><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p><p><b>Each department <\/b><span style=\"font-weight: 400;\">of a company is concerned, and must participate in the information research process.<\/span><\/p><p><b>Flexibility is mandatory<\/b><span style=\"font-weight: 400;\"> when technology watch is wished. Impossible to be static and refuse changes: everything must <\/span><b>circulate transversally<\/b><span style=\"font-weight: 400;\"> within the company.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">In order to have an <\/span><b>efficient and relevant watch<\/b><span style=\"font-weight: 400;\">, it is necessary to develop a <\/span><b>participative management model<\/b><span style=\"font-weight: 400;\">. All hierarchical levels must feel concerned and motivated in the process. An active <\/span><b>human support<\/b><span style=\"font-weight: 400;\"> and even <\/span><b>financial support<\/b><span style=\"font-weight: 400;\"> from the company\u2019s executive is needed. The <\/span><b>participation from the research &amp; development department<\/b><span style=\"font-weight: 400;\"> is also vital to ensure that the monitoring is carried out to good effect. In fact, creating a team to focus on the monitoring and animation around this initiative has become <\/span><b>mandatory<\/b><span style=\"font-weight: 400;\"> in companies.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Finally, a <\/span><b>clear and concise definition<\/b><span style=\"font-weight: 400;\"> of the process and goals of this technology watch is <\/span><b>crucial<\/b><span style=\"font-weight: 400;\"> to ensure that the information is transmitted to all concerned.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-55ccea8 e-flex e-con-boxed e-con\" data-id=\"55ccea8\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7fd997e elementor-widget elementor-widget-heading\" data-id=\"7fd997e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">What are the goals of this approach? <\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f2eccc elementor-widget elementor-widget-text-editor\" data-id=\"4f2eccc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">To summarize the objectives of technology watch are to support the <\/span><b>company\u2019s strategic decisions<\/b><span style=\"font-weight: 400;\"> through the search for useful information.<\/span><\/p><p><span style=\"font-weight: 400;\">According to specialists, the basis of technological watch in terms of products revolves around<\/span><b> four poles<\/b><span style=\"font-weight: 400;\">:<\/span><\/p><ol><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Benchmark<\/b><span style=\"font-weight: 400;\">: based on the <\/span><b>analysis of the competition<\/b><span style=\"font-weight: 400;\">. This analysis consists in identifying potential competitors, evaluating their products and analyzing their strategies and development poles so that they cannot take them by surprise.\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Technologica<\/b><span style=\"font-weight: 400;\">l: <\/span><b>Evaluates current leading technologies<\/b><span style=\"font-weight: 400;\"> by analyzing their conditions of access, their growth rates and their potential for future progress.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Strategy<\/b><span style=\"font-weight: 400;\">: which <\/span><b>evaluates the company\u2019s strategy<\/b><span style=\"font-weight: 400;\"> and each of its sectors\/departments. Based on an in-depth analytical study of competitors\u2019 strategies, it identifies companies acting with comparable strategies or methods<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Product<\/b><span>: Must inquire about <\/span><b>potential future products<\/b><span> in their added value and function.<\/span><\/li><\/ol>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-aa8897d e-flex e-con-boxed e-con\" data-id=\"aa8897d\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-888ac22 elementor-widget elementor-widget-heading\" data-id=\"888ac22\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Who are the actors of the technological watch?<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ce10d1d elementor-widget elementor-widget-text-editor\" data-id=\"ce10d1d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Technology watch is carried out by different actors who either act passively and can be brought up to date with new trends, or those who will <\/span><b>actively look for new technological <\/b><span style=\"font-weight: 400;\">factors.<\/span><\/p><p><span style=\"font-weight: 400;\">More generally, we can distinguish 5 different types of technology watchers:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Warrior<\/b><span style=\"font-weight: 400;\">: particularly active, he invests and is <\/span><b>permanently in research<\/b><span style=\"font-weight: 400;\">. Unfortunately, not enough companies use this kind of profile.<\/span><\/li><\/ul><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Offensive<\/b><span style=\"font-weight: 400;\">: this type of profil is <\/span><b>very active<\/b><span style=\"font-weight: 400;\"> especially when competition is tough in a field. This is the case of many specialists who become technology watchers, particularly in relation to foreign countries.<\/span><\/li><\/ul><ul><li aria-level=\"1\"><b>Active<\/b><span style=\"font-weight: 400;\">: research is not their main business but is <\/span><b>part of their tasks<\/b><span style=\"font-weight: 400;\">, very much used in France.<\/span><\/li><\/ul><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Reactive<\/b><span style=\"font-weight: 400;\">: has the task of <\/span><b>reacting to the introduction of an external attack<\/b><span style=\"font-weight: 400;\">.\u00a0<\/span><\/li><\/ul><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Sleeper<\/b><span style=\"font-weight: 400;\">: weighs each attack and<\/span><b> judges whether the competition is dangerous or not.\u00a0<\/b><\/li><\/ul><p><span style=\"font-weight: 400;\">In any case, at DataScientest we are actors of the technological watch, especially in advanced domains. We <\/span><a href=\"https:\/\/datascientest.com\/blog-data-ia-actualites\"><b><u>regularly write articles<\/u><\/b><\/a><span style=\"font-weight: 400;\"> about the last innovations in Data. We cover a lot of subjects such as Machine Learning, Artificial Intelligence, Cloud Management or more generally Data Science.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3ead115 e-flex e-con-boxed e-con\" data-id=\"3ead115\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7db8405 elementor-align-center button-principal elementor-widget elementor-widget-button\" data-id=\"7db8405\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"https:\/\/datascientest.com\/formations-data\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Discover our Data courses<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3afeabc e-flex e-con-boxed e-con\" data-id=\"3afeabc\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a1d14e1 elementor-widget elementor-widget-html\" data-id=\"a1d14e1\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<script type=\"application\/ld+json\">\r\n{\r\n  \"@context\": \"https:\/\/schema.org\",\r\n  \"@type\": \"FAQPage\",\r\n  \"mainEntity\": [{\r\n    \"@type\": \"Question\",\r\n    \"name\": \"How to define technology watch?\",\r\n    \"acceptedAnswer\": {\r\n      \"@type\": \"Answer\",\r\n      \"text\": \"The technological watch must warn and alert any person in charge of a change, a novelty or an innovation, whether technical or scientific. 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This is what we call a \u201ctechnology watch\u201d. In this article, we come [&hellip;]<\/p>\n","protected":false},"author":45,"featured_media":11880,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_theme","format":"standard","meta":{"content-type":"","inline_featured_image":false},"categories":[2425],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.7 (Yoast SEO v21.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Technology watch : Definition, challenges, main actors<\/title>\n<meta name=\"description\" content=\"It is becoming essential to keep up with innovations and advances capable of having an impact on the future of the business.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/datascientest.com\/en\/what-is-technology-watch\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Technology watch : Definition, challenges, main actors\" \/>\n<meta property=\"og:description\" content=\"If there is one thing that many sectors of activity share, it is the speed of evolution of the professions. It is becoming essential to keep up with\" \/>\n<meta property=\"og:url\" content=\"https:\/\/datascientest.com\/en\/what-is-technology-watch\" \/>\n<meta property=\"og:site_name\" content=\"Data Science Courses | DataScientest\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/DataScientestEN\" \/>\n<meta property=\"article:published_time\" content=\"2021-01-19T10:42:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-30T17:27:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/datascientest.com\/en\/files\/2020\/10\/illu_veille_blog-07.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1010\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Daniel\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@DataScientest__\" \/>\n<meta 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