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Discover the Net Promoter Score (NPS): Its definition, calculation, and importance for measuring customer satisfaction. This indicator can enhance your customer experience and loyalty strategy.
The Customer Effort Score (CES) has emerged as a crucial metric for assessing the quality of the customer experience. This measurement tool empowers companies to
Discover how to develop a successful commercial strategy: definition, key steps, digital tools, and best practices to thrive in a competitive and ever-changing market. What
In a highly competitive marketplace where 92% of consumers review online feedback before making a purchase, customer satisfaction has become a critical strategic advantage. Explore
Business Analysis involves transforming complex data into clear and actionable recommendations. It plays a crucial role in the performance and competitiveness of businesses today. What
Competitive intelligence has become an essential component for any company aiming to maintain and enhance its market position. Discover why and how to implement an
A Trailhead certification enables you to showcase your expertise in Salesforce’s customer relationship management software, gained through their digital learning platform. Find out how to
Kanban vs Scrum: Which Agile Method Should You Choose to Optimize Your Project? Discover How to Combine the Advantages of Kanban and Scrum for Better
The CRM sector has accelerated significantly with Agentforce introducing ChatGPT-like capabilities into the customer relationship field. What’s new: the development of specialized conversational agents that
3 out of 4 SMEs have not yet adopted CRM (customer relationship management) software. However, these customer relationship management software solutions offer numerous advantages. Increased
Whether you’re a restaurant owner, local merchant, or training organization, small and medium-sized businesses encounter numerous challenges not necessarily tied to their core operations. Unlike
Payroll processing, supplier invoices, social and tax declarations, … SMEs often find themselves overwhelmed by administrative tasks. Frequently, new regulations do not aim to simplify
