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LaGrowthMachine: Everything you need to know about the multi-channel prospecting tool

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LaGrowthMachine: Everything you need to know about the multi-channel prospecting tool

Generating new leads is a constant challenge for companies. To help them in their quest, LaGrowthMachine software offers automated prospecting solutions. Find out in this article what LaGrowthMachine is and the features that make it one of the most effective tools on the market.

What is LaGrowthMachine?

LaGrowthMachine is 100% customizable SaaS software created by Brice Martin, founder of Deux.io, a growth marketing consultancy.

This solution enables you to prospect several social media simultaneously. Thanks to its intuitive interface, you can track the behavior of your future leads on Twitter, Linkedin and even by email.

What are LaGrowthMachine's features?

LaGrowthMachine offers a range of features to help you identify, prospect and track your leads’ progress towards conversion.

  • Multi-channel workflow automation: LGM lets you automate your prospecting and follow-up processes. Thanks to pre-generated, fully customizable templates, the platform can address any type of prospect, depending on the data available. With its fully modifiable interface, users can create several conversion scenarios to anticipate prospect reaction.
  • Automated information intelligence: To ensure effective contact, LGM automatically gathers all available information required for effective prospecting. There’s no need to pay for an additional information-gathering tool: LGM already does this, and can collect a wide range of information, including name, gender, professional and personal email, phone number, position, Hubspot profile, LinkedIn profile, Twitter profile, company name, website and location.
  • Integrated lead management: The Growth Machine enables users to connect their LinkedIn Regular and Sales Navigator directly to the platform. It is also possible to connect CRM lists via a CSV file. LGM optimizes your lead lists, eliminates duplicates, warns of the response rate of each prospect and enables advanced lead management. LGM even enhances its offer with a new multi-channel inbox to stay connected to leads according to the platform.
  • Real-time performance analysis: Analyze the performance of your campaigns by medium, in real time. LGM creates influence reports based on the platform you’re prospecting and your targets’ responses. With its instant lead management capability, it’s much easier for users to sort out interesting prospects on a single platform.
  • Integrate LGM into workflows: LaGrowthMachine lets you integrate your CRM with the platform. Your CRM is automatically synchronized and updated according to changes made on LGM. The platform can integrate with a multitude of tools, including Zapier, Captain Data, Hubspot, Salesforce, Slack and PhatomBuster. LGM also has an API that enables you to connect your tools to the platform, even if they are not part of its catalog.

How much does LaGrowthMachine cost?

The LGM platform is available by subscription from 1 month to 1 year. Each subscription comes at a different price, giving access to different features of the solution, with a free version available for each subscription period.

Subscription prices range from €60 to €50 for “Basic” packages, and from €180 to €150 for “Ultimate” packages.

If you choose the 1-year subscription period, LGM offers you two months free, and if you work in the social or environmental sectors, you benefit from a 50% discount on all subscription formats.

A free 14-day trial period is also available for each formula: Basic, Pro and Ultimate.

What are the alternatives?

There are several alternatives to LaGrowthMachine for companies looking for digital marketing and online growth optimization services. Each alternative can have its own strengths and specialties, depending on the company’s needs. Here are some of the most popular alternatives:

  • HubSpot Marketing Hub: HubSpot is an all-in-one marketing platform that offers a range of services, including marketing campaign automation, social media management, e-mailing, SEO, content creation and performance analytics.
  • Neil Patel Digital: This agency offers a variety of services, including SEO, marketing, social media management and online advertising.
  • WebFX: A full-service digital marketing agency offering SEO, online advertising, website design and performance tracking.
  • Single Grain: This agency focuses on growth marketing and offers SEO, online advertising and content marketing services.

You’re now up to date on LaGrowthMachine, a solution from deux.io that integrates with all your digital marketing tools and automates your multi-channel campaigns.

If you’re looking for new data marketing solutions or training in this field, don’t hesitate to consult our articles or our data marketing training on DataScientest.


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